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Services Marketing : International Edition Condition:Very Good and the basics of palmistry

SKU 86702813958
4.3
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and the basics of palmistry

Publication Date: September 29

In the real world

Wang writes about his multicultural upbringing and life under British rule

Services Marketing : International Edition Condition:Very Good and the basics of palmistrySignificantly revised, restructured, and updated to reflect the challenges facing service managers in the 21st century, this book combines conceptual rigor with real world examples and practical applications. Exploring both concepts and techniques of marketing for an exceptionally broad range of service categories and industries, the Sixth Edition reinforces practical management applications through numerous boxed examples, eight up to date readings

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