Twentieth Century Design Booker Prize Nominee (1986) Designed by Chip Kidd and

Designed by Chip Kidd and fully illustrated in full color throughout

with designers

Barbara Graziosi deftly traces the travels and transformations of these pagan deities from the distant past to the present

With stunning simplicity and clarity

Twentieth Century Design Booker Prize Nominee (1986) Designed by Chip Kidd andThe most famous designs of the twentieth century are not those in museums, but in the marketplace. The Coca Cola bottle and McDonald's logo are known the world over and may tell us more about our culture than a narrowly defined canon of classics. One of the world's foremost design historians, Jonathan Woodham takes a fresh look at the wider issues of design and industrial culture throughout Europe, Scandinavia, North America, and the Far East. Drawing