Measuring Category Health (Baseline & Incremental Drivers) Select Option:Training Course Package $79 this program is ideal for

this program is ideal for you

List the requirements to successfully implement a category plan

CPCA & CPCM* Level

category plans

Measuring Category Health (Baseline & Incremental Drivers) Select Option:Training Course Package $79 this program is ideal forCourse Overview Participants learn how course time a category health assessment, including an exploration of internal and external influences. An in depth understanding of baseline and incremental sales volume, drivers and measures are included in this assessment. Participants acquire the ability to address important questions that relate to a categorys health, including those associated with the consumer, trends, the economy, competition, and tactics