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Strategic Selling case study It is an enabler to

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It is an enabler to the other steps within the category management plan

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Strategic Selling case study It is an enabler toCourse Overview Selling takes place internally within retailers and suppliers, across departments and teams, like the category manager at the retailer selling an idea or concept to their business unit lead or manager, or a suppliers category analyst or category management director selling in an idea or concept to a marketing director or sales director within their organization. We teach that when we refer to the Seller and Buyer, the concepts and

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